Sunday, March 23, 2014

Charlotte Premium Outlets Taking Shape, Scheduled to Open Mid-Summer

UPDATE: The website for Charlotte Premium Outlets has gone live -- premiumoutlets.com/charlotte -- and there you'll find additional info, including details for its May 2 Job Fair and July 31-Aug 3 Grand Opening.

Over the last few weeks, I've traveled up and down Interstate 485 several times, from my home exit, Exit 16 (NC 16/Brookshire Boulevard) down past Exit 1 (NC 49/South Tryon Street). And by taking that route--most recently on Friday--I've noticed the rapid progression of construction for Charlotte Premium Outlets, which is visible from the interstate near Exit 4 (NC 160/Steele Creek Road). I used to travel along that Steele Creek Road exit often a few years ago, so I recall the large plots of vacant land around there. That's all about to change when this new outlet mall opens, with its target opening date of July 31.

Rendering of Charlotte Premium Outlets.

Charlotte Premium Outlets is a 50-50 joint venture between Simon Property Group (premiumoutlets.com) and Tanger Factory Outlet Centers (tangeroutlet.com), which each operate dozens of outlet shopping centers around the country--in the region, Simon operates Concord Mills and Gaffney Premium Outlets (as well as SouthPark Mall), for example, and Tanger operates two across North Carolina, two in Myrtle Beach, and one in Charleston. On Monday the companies announced the latest news on Charlotte Premium Outlets, including the scheduled opening date, that the number of planned stores has increased from 90 to 100, and a partial list of tenants that are already under contract.

The announced tenants are:

Adidas, American Eagle, ASICS, The Body Shop, Brooks Brothers, The Children’s Place, The Cosmetics Company Store, Crabtree & Evelyn, Fossil, Gold Toe, Haggar, Jockey, Justice, Kay Jewelers, Kitchen Collection, Le Creuset, Lindt Chocolate, Perfumania, Rack Room Shoes, Robert Wayne Footwear, Samsonite, Seiko, Skechers, Swarovski, The Uniform Company, Vitamin World, Wet Seal, and Wilson’s Leather.

That list of stores isn't anything to write home about, but keep in mind that this only reflects a little more than one-fourth of the total stores that will be housed there. And according to Construction Data Company's Building Blocks Blog, which regularly breaks news on commercial construction projects, many more tenants (more impressive ones at that) are planning stores at Charlotte Premium Outlets, such as:

Ann Taylor, BCBG Max Azria, BeBe, Calvin Klein, Charlotte Russe, Coach Store, Cole Haan, Famous Footwear, Finish Line, Guess Factory Store, Kenneth Cole, Levi's Outlet Store, Michael Kors, Oakley Vault, Perry Ellis, Polo Ralph Lauren, Saks Off Fifth, Soma, Tommy Hilfiger, White House Black Market, Zumiez, and others.

Charlotte Business Journal published a behind-the-scenes article and photo gallery of Charlotte Premium Outlets on Friday. The general manager of the outlet mall said she anticipates the first retailers will begin moving in about 60 days before the July 31 grand opening. Once completed, the stores will provide more than 900 full-time and part-time jobs.

I expect that this project will greatly transform this part of town, spurring a lot more development along I-485 Exit 4 and Steele Creek Road--pretty much the same way Northlake Mall did to its section of West W.T. Harris Boulevard when it opened in fall 2005. There were hundreds of acres of unused land around there before then. Today, there's not only the mall with its 150-plus stores, restaurants, and movie theater, but other shopping centers, big-box stores (Target, Lowe's, Best Buy), restaurants (P.F. Chang's, Mimi's Cafe, this new McDonald's), and a hotel (Drury Inn & Suites) have sprung up there over the years. New apartment complexes and townhouses have also been developed, with more currently under construction, and along the way I-485 Exit 21 opened, which helped make getting over there even more convenient.

Because of where Charlotte Premium Outlets is located, only four miles from the South Carolina border, it will undoubtedly draw plenty of shoppers from Fort Mill and Rock Hill. I also suspect it will attract a lot of visitors from Columbia because I believe this will become the closest outlet mall to them--about an hour-and-15-minute drive.


1 comment:

  1. Hope the clientele doesnt end up being like Northlake Mall. My family and I will never go back to that place again.

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